Uitsig’s very own “Dr. Dre” is conjuring up one beat at a time to help keep kids off the streets.
Alrich Alexander, 24, aka Asambe AJ Beatz, is a song producer who is giving talented laaities the opportunity to make music.
The well-known producer has a small studio at home where he assists youngsters with their beats and records their music.
“I work at a school so the kids will always ask me to help them record their songs, but it depends if they want to make beats, then I’ll take them through the process,” he explained.
According to AJ, he is doing it to try and make a positive impact in his community by addressing critical needs such as crime prevention and early intervention.
“Because I’m from Uitsig, a lot of young people came to me for assistance.
“I do this free of charge for those from our community. Music is a getaway from the real world and that is why I help my community,” he added.
However, his mom Selot says her son is being modest.
“AJ doesn’t want to be acknowledged for his work and is shy, but he firmly believes in the potential of the young people and has set up a fully operated studio to empower them to express themselves through music,” she says.
AJ has previously created beats for popular artists like the Temple Boys, Kulture Gang, M Joyner, Erve Bukasa and Die Twaalf.
He added: “I have two songs that are out now, but I also recorded a song with TikTok star Chesrae Megan (that will drop soon).”
byron.lukas@inl.co.za